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Arts Management

Combine your passion for the arts with business savvy and hands-on experience through Sweet Briar's arts management program.

For students interested in the performing arts, museums, historic properties and cultural institutions — including such organizations as theater, dance and opera companies, musical ensembles and art galleries — the arts management program provides beneficial instruction for career preparation and leadership training, as well as methods and theory of arts management. Topics covered in the curriculum include:

  • Arts and cultural program development
  • Fundraising
  • Grant writing
  • Audience cultivation
  • Volunteer and board relations
  • Special events
  • Public relations and arts marketing
  • Box office management
  • Arts education and advocacy
  • Ethics

Great emphasis is placed on field experiences, such as internships, which are arranged with the support of career services. In the past, our students have worked at premier arts organizations such as:

  • The National Gallery of Art
  • Baltimore Symphony Orchestra
  • Contemporary American Theater Company
  • Pacific School of Dance
  • Sotheby's
  • Christie's
  • Center Stage
  • American Dance Festival
  • Atlanta Opera Company
  • National Endowment for the Arts
  • Virginia Museum of Fine Arts
  • And many more

The arts management certificate is offered to accompany majors in art history, dance, theater, studio art, music, anthropology, archaeology, history, modern languages and literature, and classical studies. In the past, students majoring in business, government and biology also have taken the arts management certificate. We welcome all students!