The mission of the business program is to enable its graduates to be successful in the world of business. The business major requires a mastery of business theory and the development of skills in a broad range of functional areas. Graduates will demonstrate strong communication skills, the ability to analyze and synthesize, and an understanding of the broad cultural and social context in which business occurs.
Recognizing that work experience is critical in the learning process and in developing innovative thinking, experiential learning is an integral part of the program. Our graduates are expected to acquire knowledge of business theories as well as developing practical skills in applying these theories. These applications are demonstrated by using various teaching methods and evaluated on a graduated scale as the student moves through the program.
For success in the world of work after graduation or graduate study, our graduates are expected to develop skills in finding jobs, in job performance, and in career management. Consequently, the curriculum is designed to give individual students a hands-on grasp of business methods, business cultures, and personnel interactions typically found in business organizations. Business majors are expected to beome involved in a variety of simulated and actual work experiences prior to graduation. These experiences may come in the way of class projects, independent studies, cases, labs, simulations, business plan development and/or an advanced business incubator.
A student considering the business major is strongly advised to take BUSN 127, BUSN 128, BUSN 150, BUSN 205, and BUSN 210 by the end of the second year. Since course sequence is important, potential majors and minors (first- and second year students) are advised to consult with business professors when selecting classes.
The Business Major
The Business Minor
Course Descriptions
The Business Major
(46-49 semester hours)
Required:
BUSN 127 (4) Accounting I
BUSN 128 (4) Accounting II
BUSN 150 (4) Marketing and Social Media
BUSN 161 (3) Commercial Law for Entrepreneurs
BUSN 205 (4) Management and Human Resources
BUSN 207 (2) Business Seminar I
BUSN 210 (4) Finance and Business Valuation
BUSN 347 (4) Entrepreneurship and Innovation
BUSN 351 (3) Applied Marketing Research
BUSN 410 (3) Business Strategies for Entrepreneurs
Senior Exercise:
BUSN 452 (4) Senior Seminar in Entrepreneurship
Choose 1 of the following options:
Option A
BUSN 107 (3) Business Economics
Option B
ECON 101 (3) Principles of Microeconomics
AND
ECON 102 (3) Principles of Macroeconomics
Choose 4 credit hours from the following courses:
BUSN 257 (1) Business Practicum in Marketing I
BUSN 258 (1) Business Practicum in Management I
BUSN 357 (1) Business Practicum in Marketing II
BUSN 358 (1) Business Practicum in Management II
BUSN 377 (3) Internship
BUSN 440 (4) Business Incubator
NOTE: For the major in business, the P/CR/NC grading option may not be exercised for any course which could count toward the major, with the exception of BUSN 261, BUSN 361, and BUSN 461. Additional information about the P/CR/NC grading option is available under the Academic Regulations heading of the catalog.
The Business Minor
(21-22 semester hours)
Required:
BUSN 127 (4) Accounting I
BUSN 205 (4) Management and Human Resources
BUSN 150 (4) Marketing and Social Media
BUSN 161 (3) Commercial Law for Entrepreneurs
BUSN 210 (3) Finance and Business Valuation
Choose 1 of the following courses:
BUSN 347 (4) Entrepreneurship and Innovation
BUSN 410 (3) Business Strategies for Entrepreneurs
NOTE: For the minor in business, the P/CR/NC grading option may not be exercised for any course which could count toward the major, with the exception of BUSN 261, BUSN 361, and BUSN 461. Additional information about the P/CR/NC grading option is available under the Academic Regulations heading of the catalog.
Course Descriptions
