Professor Bridges teaches marketing and communication courses in the business program. She holds a Master of Arts in Communications from The Johns Hopkins University, a Master of Business Administration from Georgetown University and a Bachelor of Science in Biology from Columbia University. Currently, she is a doctoral candidate in the University of South Florida’s Doctor of Business Administration program. Her research focuses on the impact of emerging technologies on marketing innovation.
Prior to entering academia, she worked for over 20 years in marketing communications across the corporate, non-profit and higher education sectors for organizations including American Express, World Wildlife Fund and the University of Virginia.
In Professor Bridges’ free time she enjoys hobby farming with her husband and exploring the Blue Ridge Mountains.
Courses Taught
BUSN 150 - Marketing
BUSN 213 - Social Media Marketing
BUSN 242 - Negotiations
BUSN 351 - Marketing Research
CORE 180 - Dollars & Sense
Publications
Bridges, P. & Hafeli, V. (2022). Changing lives through innovation: An interview with Dean Moez Limayem. Muma Business Review, 6(9). 137-135.
For more information, please visit my personal website.